Bar 1 Ascot Restaurant is located next to Ascot Racecourse. Bar 1 makes the perfect choice for lunch or dinner and presents a relaxing and charming atmosphere where customers can enjoy the food created by our experienced chefs. Bar 1's exciting Menu reflects both traditional and modern British style food with a contemporary twist here and there. All the dishes are prepared and cooked in-house using only the freshest and finest quality produce to enhance excellent quality.
Bar 1 is part of the "1" Venue Group providing a relaxed and fun environment for customers whether it is to dine, or just to enjoy a drink with friends and family. Bar 1 is located next to Ascot Racecourse and provides customers with a large sophisticated restaurant and a relaxing lounge bar which stocks a full complement of bar drinks, champagne, fine wines and our renowned cocktail menu!
Subsequently, it can be seen that Bar 1 would need a sophisticated internet medium to complement their service. It was important to be able to compete with other restaurants and food outlets and parastatals in Ascot. The website required was one which could be used to interact with existing and prospective customers.
Bar 1 is also located next to her Sister entertainment establishment, Club 1 and between them there a well developed social media presence was required and accounts from Facebook, Instagram and twitter needed to be kept in tune with the site. The site would also benefit from basic and extended search engine optimisation to enable a well balanced internet presence.
As with most recent web projects a responsive ( mobile friendly and compatible ) website was first on the list of options to be implemented.
It was also important to be able to make reservations and bookings from the website as well as receiving reviews that could be processed for feedback and marketing purposes. The following features were incorporated :
- Dynamic database driven website
- Ability to list and display clearly menus and specials of Bar 1
- Construction of web content to enable keyword approval and search engine acceptability
- Search engine compatibility of the website
- Ability to allow customers make reservations from the website
- Ability to showcase pictures and details of events
- Co-ordination of events with Ascot season for convenience of customers
The result has been an impressive interaction between Bar 1 their customers. Impressive reviews are now frequent and the booking process has now been streamlined to help alleviate communication outlets like the telephone allowing a better customer relationship and co-ordination with Club 1.